Marketing Your Book

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Where To Promote Your Discounted and Free EBooks
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 Do You Have a Website/Blog?

If not, you need to get one going ASAP. This website is built with WordPress. The software is free, but you must pay someone to host it.
There are some free options: Google Blogger and for examples. Being free comes with limitations, but hey–it’s free!  And it’s a good way to get up and running fast.

Do you have your name as a dot com? Book title? Series title?
Dot coms are cheap and essential for branding your name.  Think of yourself as a product and start marketing that product. Buy those dot coms now, even if you’re not ready to build a website. You don’t want someone else snatching them up!

I use my name rather than “Murder Blog Mysteries, because I plan to write other books in the future that will not be part of the series, so building my author name is my best choice.


How to Create a Banner For Your Website


Guest Blogging

Digital Book Today is always looking for additional content to share with our book reading fans and/or authors. Maybe you have written an article that would be interesting and applicable to our blog. The ideal post is of interest to our readers, but is not directed toward authors (ex: how to publish a book, creative outlining, etc

World Lit Cafe


Free Keyword List Generator

Is Your Amazon Author Page a Dead-End?

One of the most overlooked, underused and abused promotional tools in our indie universe is the Amazon Author page accessed via Author Central. Whether you are traditional or indie published, you may register for an Author Central Account.  Read more…


Want to know if you’ve got a killer title for your novel? Now, for the first time in literary history, you can put your title to the scientific test and find out whether it has what it takes for bestseller success.

Are you brave enough to put your title to the test?
FYI: This is just for fun.


Ten Book Marketing Mistakes Self-Published Authors Make



Media-Kit-Red-cheerleader_megaphone_10973-262x300Creating Your Author Press Kit

Fiction Press Kit Example
Non- Fiction Example

Putting your vital details into an electronic media kit can save journalists, bloggers and you a lot of time and energy.

Media people are busy working to meet deadlines day and night.  If they can easily check the facts about you by finding a press kit on your website, blog, social media profiles, etc., they won’t be trying to telephone you at all hours. Or worse still, spiking (dropping) your story because they can not verify something.

Here are essential elements to include:

  • Biography
  • High res (for print) and low res (for online use) downloadable photos of you, your product, book cover, etc.
  • Contact information – extremely important and often overlooked.
  • Social Media links
  • Video links
  • Press Releases
  • Past media coverage – written credits and/or links to coverage

Position yourself as a bona fide and media savvy professional by giving reporters and editors everything they need to know about you in one place.

The media world is moving faster than ever. If you are looking for positive publicity with accurate and effective coverage, get an online press kit working for you around the clock.
Thank you to: Your Media Moment and Beyond




Content Marketing, Google Plus
And Book Marketing Tips With Penny Sansevieri

Putting Your Indies Unlimited Features to Work for You

Your book’s feature is finally live on Indies Unlimited. Now what? You’ve gone through the trouble of querying and submitting. We’ve gone through the trouble of vetting, preparing, and broadcasting your feature through our enormously impressive social media channels. What have you done with it?

Here are some tips to help you get the most from your book’s feature (and/or guest post). Most of these tips will work for you even if you’re running a feature somewhere else, although we really can’t imagine why you’d choose any site other than Indies Unlimited. With our sick Alexa ranking, it’s clear we’re all that. And a bag of chips. And maybe some dip, too.

#1 – Share it on social media when it goes live. Feel free to use the share buttons on the bottom of your feature, and post it not just on your Facebook profile, but also in Facebook groups, Twitter, LinkedIn, Pinterest, etc. Get the broadest coverage possible.  Read more…


Social Media Just For Writers


Ten Ways to Use a Professional Review


6 Things to Consider When Writing

Promotional Copy for Your Book


This is Super-Exciting!
Have you wondered why some authors have bold fonts and orange highlighted words?
I sure did. And then I discovered this handy tool from Author Marketing club.
How To Sell More Books With Awesome Amazon Descriptions
A free pdf booklet from Author Marketing Club
Here’s My Before:

Screen Shot 2014-11-15 at 3.44.39 PMAFTER:
Screen Shot 2014-11-15 at 3.40.07 PM
To use the Description Generator, you will have to become a member,
but this site has so many tools and learning modules, that I think it’s worth it.
Of course, if you’re good at coding, you won’t need the generator.



Advancing the practice of author marketing for story-tellers (fiction) and problem solvers (non-fiction) around the globe.
The Author Marketing Institute (AMI) mission is to advance the practice of author marketing for writers of any kind, in any genre, in any part of the world. We strive to provide a network of tools, training, data, learning and helpful insight and advice from today’s top selling authors and author services providers.

Grab This Video Course Free
How To Sell Your First 100 Copies

Getting those first 100 books sold is a challenge, and (sad to say) a goal
that many  Indie Publishers never accomplish. Hope this link helps!


How to Prep for Author Events

By Julie Musil, @juliemusil

Author events are fun for traditionally published authors and indie authors alike. Most readers don’t care who published a book, they simply care about a good story. Author events are a great way to connect with the reading public. 

When participating in an author showcase or book signing, it’s smart to think ahead. More…

e2d10f1ae2bcf7b5a3663cb9c8dc00f9Never miss a sale again because your
potential book buyer wasn’t carrying cash.

 Square Reader plugs into the standard 3.5-mm headset jack of a smartphone or tablet. Square Reader is compatible with most Apple devices running iOS 6.0
or later and Android devices running 2.3 or later.


The Book Sales Accelerator


5 Tips to Writing Your Author’s Bio


Promote Your Discounted and Free EBooks
List borrowed from Indies Unlimited

My promotions go out to those newsletter recipients who have asked for books in the Mystery Genre.

A suggestion:
Sign up for the site’s newsletter, so you can see it’s quality before plunking down your money. Some of these websites are sending newsletters that look like very antiquated and out-of-step with the times. Also, check how many people are on the mailing list. Obviously, if only a few thousand are getting the newsletter, you will not have many sales – so don’t pay more than $5-10 for the promo.  Good Results – Not worth it  I had decent results – Not worth it  AWESOME RESULTS! – AWESOME RESULTS I had okay results –AWESOME RESULTS
BookGorilla Author Page Form – great site with lots of good info for writers, but did not do well for book promo – Expensive. If anyone has tried it, let me know what your results were. Good Results had good results Not worth it

Face Book Groups
With the changes that Facebook made this past year, it’s not likely that these groups will build sales for writers. Let me know what your experiences are. 

OTHER COUNTRIES ( (German site for English books) (German site for English books)


CONVENIENT LISTS OF PROMOTIONAL SITES  (they have a list of sites on their home page)